We celebrated the opening of the first make-up & hair express studio in Romania with a funky feminine branding proposal. We created a concept that followed the core business idea - natural, ready in 20 minutes by day, glamorous with a diva attitude by night.The basic make-up tool kit served as inspiration for the logo & became the leitmotif for future materials. As for the name, we explored the intriguing camouflage & seduction world of Marilyn Monroe. It’s all about color, balance & duality with a twist of MONROE attitude which is reflected in the website as well.